Penrod
Our team advised Penrod on securing growth financing from a Midwest-Based Family Office and Salesforce Ventures.
Transaction Details
Capital Raise Advisor
Year: 2021
Hedquarters: Milwaukee, WI
Client: Penrod
Industry: Technology & IT Services
Website: www.penrod.co
Overview
Completed by the Vantage Investment Banking team under a prior firm, Penrod, a Salesforce solution provider for companies in the Health & Life Sciences industry, has secured growth financing from a Midwest-Based Family Office and Salesforce Ventures.
About Penrod
Milwaukee, Wisconsin based Penrod has established itself as one of the Health and Life Science industry’s most reputable Salesforce solution providers. As a Salesforce Platinum Consulting Partner, Penrod serves an expanding nationwide audience of medical device companies, healthcare providers, pharmaceutical companies, laboratories, and specialty healthcare clinics that require CRM technology solutions to better manage customer account management and patient engagement. The Company’s Salesforce expertise is supported by more than 25 different Salesforce certifications in a variety of disciplines including Administrator, Sales Cloud Consultant, Service Cloud Consultant, Platform Developer, and Platform App Builder, amongst numerous others.
About Salesforce Ventures
Salesforce Ventures is the global investment arm of Salesforce that provides strategic funding to early and growth stage enterprise technology companies aligned with the Salesforce ecosystem. It invests across software categories including AI, data, vertical SaaS, and industry-specific solutions, aiming to accelerate innovation while expanding the value of the Salesforce platform. The firm manages a multi-billion-dollar portfolio and offers more than capital by helping portfolio companies access Salesforce’s customers, partners, and technical resources.















